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From Idea to Ebook
Module 1: Why eBooks?
Introduction (11:08)
Writing eBooks for Profit
eBooks to Upsell Products & Services
Comparing eBooks to Traditional Publishing
Obstacles to Publishing an eBook
Other Digital Products
Module 2: Choosing a Topic
Introduction (10:21)
Writing from Your Expertise & Passion
Methods for Brainstorming
Evaluating the Market for Your Topic
Creating Your Unique Selling Proposition
Coming Up with a Title & Subtitle
Module 3: Exceeding Expectations
Introduction (8:32)
Go Beyond Good Enough
How to Exceed Expectations
Avoid Perfection Paralysis
Module 4: Outlining, Writing & Editing
Introduction (7:44)
Pre-Planning Your eBook
Your Writing Process
Finding Time to Write
The Importance of Editing
A Few More Tips Before You Get Started
Module 5: Design, Inside & Out
Introduction (15:16)
Why Design Matters
Elements of Good Cover Design
Elements of Good Interior Design
Paying Attention to Copyright Laws
A Few More Tips
Module 6: Formats & Platforms
Introduction (7:02)
Deciding Where to Sell Your eBook
Selling eBooks Directly from Your Site
Converting Files to ePUB, Mobi & iBook
Piracy & Copyright Issues
Module 7: Sales Page & Pricing
Elements of an Effective Sales Page
Creating an Effective Listing on Amazon and Other Marketplaces
Pricing Your eBook
Module 8: Launch & Promotion
Introduction (7:56)
Planning for Your Launch
The Power of Reviews/Testimonials
Other Things to Think About
Module 9: Working with Affiliates
Pros & Cons of Creating an Affiliate Program
Choosing a Platform for Your Affiliate Program
Working with Affiliates After Your Launch
Module 10: Ongoing Sales
Planning Beyond Your Launch
Running Regular Promotions
Publishing Additional eBooks
Create a Book Club {But Think Outside of the Box}
When & How to Update Your eBook
The Pros & Cons of Participating in Bundles
When an eBook Flops
Don't Forget to Think About Your Taxes
Case Studies
Amy Lynn Andrews
Joshua Becker
Jessica Fisher
Susan Heid
Katie Kimball
Stephanie Langford
Erin Odom
Tsh Oxenreider
Crystal Paine
Darren Rowse
Amanda White
Mary Carver
Mindy Harvey
Jeff and Joy Miller
Sandra Peoples
Resources
Printables
Resources
A Few More Tips Before You Get Started
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